Without AdsGTM
- Apollo
- Clay
- ZoomInfo
- Bombora
- You have a few hundred names, not your whole market
- Your ads and outbound reach different people
- Tools are expensive and need someone to run them
$31k+/ year
2–6 weeks before the list is usable
AdsGTM: done-for-you TAM mapping by Contactlevel
Every company and buyer that fits your ICP in one master list for sales and marketing, scored and split into Sales-ready and Marketing-ready. In your CRM in 72 hours.
- Your master list: Every buyer with LinkedIn, verified work email, phone, intent topics, list and priority. In your CRM or as a CSV.
- Marketing-ready TAM: Everyone in your market who fits your ICP but isn’t in-market yet. Warm them up with ads.
- Sales-ready TAM: Contacts at companies showing buying intent right now. Your reps work these first.
- Delivered in Slack, with a GTM team on hand: Your files land in a shared channel, synced to your CRM, and we stay on for support and GTM help.
- Your ICP, written down: Agreed with you on the kickoff call and checked against live counts. No ICP yet? We build it together.
- One list for sales and marketing: We split your TAM in two. Sales-ready is the slice showing buying intent right now, usually around 5%, for your reps to work first. Marketing-ready is everyone else in your market, for marketing to warm up with ads until they’re ready to buy.
- Ads run through Contactlevel, on its own subscription. It matches each contact on the ad platforms and keeps your audiences in sync with the list.
Replaces Clay, ZoomInfo, Apollo, Sales Navigator, Bombora.
Know your whole market by name. GTM engineering done for you.
TAM means total addressable market: every company and person that fits your ideal customer profile and could buy what you sell.We map your TAM in 72 hours: one master list of every buyer that fits your ICP, split into Sales-ready and Marketing-ready.
Trusted by GTM teams at
- Uses Contactlevel's ad data API to enrich millions of records across thousands of customers.
- Uses Contactlevel to cut wasted ad spend on non-ICP people by 85%.
- Uses Contactlevel to reach more of their target list with ads.
- Uses Contactlevel to reach nearly 100% of their customer's target lists with LinkedIn Ads.
From costly complexity to a finished list.
Doing it in-house means buying data tools, credits and intent feeds, then finding someone to run them. We do the work and hand you one master list: who to sell to now, and who to market to.
See the full cost breakdown
With AdsGTM
Done for you- Every buyer in your market, mapped and enriched
- Get LinkedIns, work emails and phone numbers
- One unified list, split into Sales-ready & Marketing-ready
- Delivered into your CRM or as CSV
- Our GTM team does the work, then stays on hand
Your GTM team
Support and GTM help, right in Slack
Dag GTM lead · #acme-adsgtm · 9:41
Your TAM is live in HubSpot: 46,910 contacts. Want help planning the first campaign?
$2,900one-time
Delivered in 72 hours
Sales-ready and Marketing-ready
One list for sales and marketing
We split your TAM in two. Sales-ready is the slice showing buying intent right now, usually around 5%, for your reps to work first. Marketing-ready is everyone else in your market, for marketing to warm up with ads until they’re ready to buy.
Marketing-ready
For marketing- Your total addressable market
- ICP-fit contacts without buying intent yet
- Ready to be advertised to
Sales-ready
For sales- Contacts showing buying intent now
- Ready for sales to reach out
- Work emails, LinkedIn profiles and phone numbers
The result: both teams work one list. Marketing builds demand across your whole market, and sales is there the moment it turns into intent.
From kickoff call to CRM in 72 hours
- Google Meet
- Zoom
01Kickoff call, 30 minutes
We agree your ICP: industries, company size, regions and the titles you sell to. No ICP written down? We work it out on the call and show you live counts.
- AdsGTM
- Contactlevel
- ZoomInfo
- Clay
02We map and score your market
Every matching company and buyer, with work email and LinkedIn (phones optional), scored for fit and flagged for intent.
- Salesforce
- HubSpot
- Slack
03Your master list, in your CRM
Sales-ready and Marketing-ready, in HubSpot, Salesforce or a CSV, within 72 hours. Load it into Contactlevel when you want to run ads to it.
Get every buyer in your market. Not a sample.
We find the right people at every company that matches your ICP, with all the contact details your team needs to reach them.
Your master list
Every buyer with LinkedIn, verified work email, phone, intent topics, list and priority. In your CRM or as a CSV.
acme_tam_master.csv· 46,910 rowsSynced to HubSpot
All contacts 46,910Sales-ready 2,346Marketing-ready 44,564
| Contact | Company | Work email | Phone | Intent topics | List | Priority | |
|---|---|---|---|---|---|---|---|
| Sarah LindqvistVP Marketing | /in/sarah | s•••@notion.so | +1 415 ••• 0142 | ABMAd platforms | Sales-ready | A | |
| Marcus WebbHead of Demand Gen | /in/marcus | m•••@gong.io | +1 646 ••• 8810 | Lead generation | Sales-ready | A | |
| Priya RamanCMO | /in/priya | p•••@ramp.com | +1 212 ••• 3307 | Intent dataABM | Sales-ready | A | |
| Daniel OrtizGrowth Marketing Lead | /in/daniel | d•••@linear.app | — | — | Marketing-ready | B | |
| Emma CollinsDirector of Marketing | /in/emma | e•••@rippling.com | +1 628 ••• 4419 | — | Marketing-ready | B | |
| Tom BeckerRevOps Manager | /in/tom | t•••@intercom.com | — | — | Marketing-ready | C |
Marketing-ready TAM
Everyone in your market who fits your ICP but isn’t in-market yet. Warm them up with ads.
Marketing-readyCold
44,564
contacts at 17,328 companies
- Tier A3,912
- Tier B6,204
- Tier C7,212
Sales-ready TAM
Contacts at companies showing buying intent right now. Your reps work these first.
Sales-readyWarm
2,346
contacts at 912 companies showing intent
- ABM platformsSurging
- Lead generationSurging
- Sales intelligenceRising
Delivered in Slack, with a GTM team on hand
Your files land in a shared channel, synced to your CRM, and we stay on for support and GTM help.
#acme-adsgtm
Dag GTM lead · 9:41
Your TAM is ready. Both lists are synced to HubSpot, and the files are below.
- acme_sales-ready.csv2,346 rows
- acme_marketing-ready.csv44,564 rows
- acme_icp_brief.pdf2 pages
Jamie Head of Marketing, Acme · 9:48
This is great. Can we add EMEA next month?
Dag GTM lead · 9:50
Yep, I’ll scope it on our next call.
Your ICP, written down
Agreed with you on the kickoff call and checked against live counts. No ICP yet? We build it together.
acme_icp_brief.pdfSigned off on the kickoff call
Companies
B2B SaaS50–1,000 employeesNorth America + EUSeries A–CUses HubSpot
Buyers
VP / Head of MarketingDemand GenRevOpsCMO
Live counts
- Companies
- 18,240
- Contacts
- 46,910
- Sales-ready
- 2,346
One price per market. No retainer.
Pick how big your market is. Pay once, keep the data, and order a refresh when your market changes.
What building it in-house costs
50,000 contacts
- Apollo
- Clay
- ZoomInfo
- Bombora
- Contact data and work emailsApollo seats or Clay credits$3k–8k
- Email verification50,000 checks~$300
- List building and cleanup30–50 hours of contractor time$2.5k–6k
- Intent dataAnnual contract, no one-off option$25k+
Estimated total
plus 2–6 weeks before it’s usable
Estimates from 2026 public pricing write-ups for Apollo, Clay, ZoomInfo and Bombora, plus contractor rates of $80–120/hr. Larger builds are scaled from the 50,000-contact estimate. Your quotes may differ.
See the full cost breakdown#finance
Morgan CFO · 4:52
$31k for a contact list? Great. That’s coming out of next year’s budget.
3reactions7reactionsAdsGTM
Done for you$2,900one-time
contacts · 5.8¢ per contact
- ICP defined with you
- Buying committee contacts
- LinkedIn URLs and verified emails
- Intent signals
- Sales-ready + Marketing-ready split
- Delivered to your CRM or CSV
- Direct dials and mobiles
Who you will be working with:
- DagGTM lead
MatthewGTM specialist
JackData engineer
- Focused, up to 50,000 contacts: $2,900 with LinkedIn and emails, $4,900 with phones, one-time.
- Market, up to 150,000 contacts: $4,900 with LinkedIn and emails, $7,900 with phones, one-time.
- Full TAM, up to 300,000 contacts: $7,900 with LinkedIn and emails, $11,900 with phones, one-time.
Bigger than 300,000 contacts, or want the Sales-ready list refreshed monthly? Talk to us
Questions
What is TAM mapping?
Finding every company and person that fits your ideal customer profile, so you know how big your market is and who’s in it. It comes before ads, outbound or ABM: you can’t target a market you haven’t mapped.
What exactly do I get?
One master list of every ICP-fit company and buyer in your market, with LinkedIn URLs, verified work emails and optionally phone numbers. Every company is scored and tiered, and the list is split into Sales-ready (companies showing buying intent now) and Marketing-ready (everyone else in your market).
What if we don’t have an ICP?
Most teams we work with don’t have one written down. We start from your offer, your best customers and your won deals, agree the criteria with you on the kickoff call and check them against live counts. You keep the doc.
How does the intent data work?
Intent signals show which companies are actively researching topics related to what you sell. We match them against your TAM and put those contacts in the Sales-ready list so your reps reach them first.
How is this different from ZoomInfo, Apollo or Clay?
Those are tools. Someone on your team has to build the searches, run enrichment and clean the results. We do that work once, for one price, and deliver the finished list.
How is this different from a GTM agency?
Agencies usually charge a monthly retainer and run outbound for you. We build the list and hand it over. You run it, or your agency does.
Can I upload the list straight to LinkedIn or Meta?
Not on its own. The list doesn’t include the identifiers ad platforms match on. To run ads to these exact people, load it into Contactlevel, a separate subscription that matches each contact on LinkedIn, Meta, Google, Reddit and X.
Is it really a one-time payment?
Yes. You pay once per TAM build. No subscription, seats or credits, and the data is yours to keep.
How long does it take?
Most builds are delivered within 72 hours of the kickoff call.
Which tools can you deliver the data into?
HubSpot, Salesforce, Attio and outbound tools like Instantly, or a CSV if you prefer. Ads run through Contactlevel.
How fresh is the data?
Contacts are checked at delivery. Markets change, so you can order a refresh any time.
Should I add phone numbers?
Add phones if your team cold calls. If you only run ads, email and LinkedIn outreach, LinkedIn and emails is enough.
Do you work with agencies?
Yes. We build TAM lists that agencies deliver to their clients. Book a call to talk about partner pricing.
Is AdsGTM part of Contactlevel?
Yes. AdsGTM is the done-for-you services team at Contactlevel and builds on the same data. You don’t need a Contactlevel account to buy a list, only to run ads to it.
Replaces Clay, ZoomInfo, Apollo, Sales Navigator, Bombora.
See how big
your market is.
Get a free TAM estimate from your website, or book a 30-minute call and we’ll build it with you.